About Us
Product design foresight. Strategic impact. Authentic leadership.
SHF Consulting was founded with one clear goal: to help manufacturers for home retail brands bring meaningful, trend-driven products to market. At the heart of this work is Sarah Fishburne—a creative director, trend expert, and strategic design leader with over 25 years of experience developing products that resonate with how people live today (and tomorrow.)
Meet Sarah Fishburne
Founder & Creative Director
Trend Strategist | Product Visionary | Creative Collaborator
From the beginning, Sarah has always seen the world through the lens of design. A graduate of the University of Georgia, she began her career designing model homes, sales centers, and country clubs—gaining firsthand experience with a wide range of customer lifestyles and budget levels, from affordable housing to luxury communities.
Over time, her expertise evolved from traditional interior design into something broader and more impactful: leading trend forecasting and product development for a multibillion-dollar retail environment. With a rare blend of creative intuition and market savvy, she has shaped everything from furniture lines and color palettes to brand architecture and media messaging.
Now, through SHF Consulting, Sarah partners with brands who are ready to design more intentionally—creating collections that are not just beautiful, but purposeful, on-trend, and built for success.
Her Superpower?
Spotting what’s next—and helping you act on it.
Sarah’s approach combines deep consumer insight, cross-category design fluency, and a collaborative spirit that makes her a trusted partner to internal teams, creative directors, and business leaders alike.
Whether you're launching a new product line or recalibrating your brand direction, Sarah brings the clarity and creativity you need to move forward with confidence.
Behind the Experience
Over 25 years in design, trend, and product development
Expert in translating lifestyle shifts into actionable design strategies
Seen in Satellite Media Tours, Tradeshow Panels, Print Interviews
Trusted by retailers, manufacturers, and lifestyle brands alike
Contact SHF Consulting
We’d love to hear from you. Whether you're exploring trend support, brand strategy, or need a creative partner to guide your next launch—SHF Consulting is here to help.
Fill out the form and we will get back with you.
Let's Work Together
SHF Consulting offers a full suite of services—from trend reports and creative workshops to product development and spokesperson work.